
Well folks, it’s a great time to buy a new vehicle right now! It appears that the Trump Administration has provided some added incentive for New Vehicle Manufacturers to hit the accelerator on vehicle incentives! Since COVID 19, vehicle incentives have been scarce, in fact, franchised dealers have been charging MRSP+ for new vehicles for over 2 years. What’s changed? For starters, inflation has been curtailed, consumer confidence is up significantly and the imposition of tariffs has created a strong sense of urgency for vehicle manufacturers to aggressively market for their dealers.
What about interest rates? Well, we are most certainly in need of a reduction in interest rates in the USA, but Federal Reserve Chairman Jerome Powell says “not now”. He might even be saying “never” instead of “wait and see” as he trenches in for his own personal war with President Trump. While we all will be buying popcorn to watch how that battle plays out, let’s face the facts…
- Gas Prices are coming down
- Consumer Confidence is up
- Vehicle Incentives are back
- There is a ton of pent-up demand for new & used vehicles
- Used Vehicle Supplies are very low (take a look below)
The current Days’ Supply of Used Vehicles in the USA as of early April 2025 is 39 days. This figure reflects the number of days it would take to sell all used vehicles currently in dealer inventory at the current retail sales pace.
- Inventory at the start of April 2025: 2.14 million unsold used vehicles.
- Days’ supply at the start of April 2025: 39 days.
- This is a decrease from 48 days’ supply at the beginning of January 2025, indicating a tightening market as sales have increased and inventory has declined over the first quarter of the year.
- The days’ supply is the lowest for this time of year since 2021 and is down five days compared to April 2024.
- Used vehicles priced below $15,000 are in even shorter supply, with just 28 days supply as of mid-April 2025.
The affordability of a used vehicle is dependent upon the availability of credit, the cost of credit to the borrower, along with the purchase terms including down payment and comprehensive insurance coverage. Depending on the age of the driver(s), insurance on your new or used vehicle purchase could potentially equal the finance or lease payment. Now would be a great time to cut interest rates and ignite the largest manufacturing segment in the USA. The great news is that right now, there are great lease specials and interest rates available on new vehicles. For a complete list, please click here.
If you are looking to sell your current vehicle or the dealer didn’t want to take it as a trade-in, please get a price from us and we will come to you!
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